Campuses Microsite & Report
Google famously launched from a Silicon Valley garage, but today’s startups operate in collaborative communities and co-working spaces. The Google for Entrepreneurs team creates spaces called Campuses to support these startup communities and connect founders with mentoring, training and resources.
2015 was a banner year for the Campus family, and GFE turned to Beutler Ink to help showcase the program’s major accomplishments. Our strategists helped analyze internal survey data to find interesting statistics and responses. Then we created an eye-catching microsite and report showcasing these numbers, detailing big wins and diversity trends, and highlighting founder success stories. The site and report mix data visualizations of key stats, illustrated depictions of local landmarks, and photos of the Campuses and community members.
We weren’t done, though! We also worked closely with individual Campus teams to produce a series of detailed reports for the London, Madrid, Seoul, and Tel Aviv Campuses. The reports highlight membership and diversity numbers, program and event highlights, and case study examples of how Campus offerings helped particular startups breakthrough. The website and reports were well received by key stakeholders and helped GFE communicate its admirable accomplishments to a wider audience.