Google for Entrepreneurs

Viewmasters

Visual Design: Interactive


When Google for Entrepreneurs asked Beutler Ink to create a gift for their partners around the world, we didn’t hesitate to think outside of the box.

Inspired by our childhoods, we produced a custom Viewmaster toy with 3D graphics representing the past year of successes from Google for Entrepreneurs and its work on global programs that encourage entrepreneurs around the world.

The graphics featured Google’s iconic color scheme and whimsical illustration style, highlighting important stats and benchmarks they’ve helped their partners hit throughout the year. The finished Viewfinders were shipped to partners as a New Year’s surprise and make for an inspiring and lasting desk toy.

Google for Entrepreneurs Viewmasters
Google for Entrepreneurs Viewmasters
Google for Entrepreneurs Viewmasters