Beutler Ink Labs

Here's to 2013

Visual Design

To commemorate 2013, we created a Where’s Waldo?-inspired illustration chock full of the highs and lows of the year. We created a huge list of memorable pop culture events from the year and then sought out Mario Zucca to bring the idea to life through his unique illustrative style. Our team worked closely with Zucca to develop the graphic concept and layout, make late-stage additions to reflect breaking news, and figure out how to best illustrate some key concepts like the “Red Wedding” from Game of Thrones. The graphic was featured in dozens of media outlets, including Wired, the LA Times, Gizmodo’s blog SploidKotaku, and Grantland.

Here's to 2013