My Way or The AI Way | How Wikipedia Works And Why It Still Matters

Wikipedia is one of the top sources used by AI tools like ChatGPT and Google’s AI Overviews, and it still shapes what shows up when you search for a brand, a person, or a business online.

In this episode of the My Way or the AI Way podcast, Bill Beutler joins Scott Davison to unpack how Wikipedia actually works, how it influences AI models, and what business owners and individuals should know if they want to build a legitimate presence on the platform. If you’ve ever wondered how Wikipedia pages get created, what “notability” really means, or why AI relies so heavily on Wikipedia, this is the episode for you.

Listen on Apple Podcasts, Spotify, or watch over on YouTube.

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Changelog | The Inner Workings of Wikipedia

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Fuse | Wikipedia’s Crucial Role in the Digital Age