Yes, but on Wikipedia's schedule, not yours. Your article gets a new title when news organizations have visibly switched to your new name. For a heavily covered company that can take days; for a lightly covered one, it can be months.
The reason is Wikipedia's naming rule: articles are titled whatever reliable sources actually call a subject, not what the company would like to be called. When the change does happen, your old title becomes a redirect, meaning searches for the old name keep landing on your article forever, and your former name stays in the article's first sentence, usually as "formerly known as." That is permanent by design and should not be removed; plenty of readers will still know you by your old name.
But if editors are slow, your team can help nudge things along. Post a note on the article's talk page (the public discussion page attached to every article) saying who you work for, pointing to news stories that use the new name. If you're right on the usage, that should give editors all they need. What does not help is trying to rename the article yourself or trying to scrub the old; both tend to get reversed and remembered.
Last updated August 30, 2026.
