Wikipedia Service Agency

To get a Wikipedia page about yourself or your company, first it is necessary that you meet Wikipedia's inclusion requirements for page creation, as defined by the encyclopedia's "Notability" guideline. How this works is complicated, but it can mostly be summarized as follows: you must attain a critical mass of independent, high-quality reported news coverage that is both substantial and sustained, demonstrating ongoing public interest in you or your company justifying a standalone Wikipedia page. Substantial means news articles focusing exclusively or primarily on you as the subject, not just quoting you about your area of expertise or mentioning you in passing; Q&As, podcasts, blog posts, op-eds, and press releases are not useful for these purposes. Sustained means occurring over a period of time, ideally over multiple years, showing that you or your company are continuously active as a leader in your field, and not just for a single event. If your news coverage satisfies both of these requirements, creation of a new page on Wikipedia is more likely to be successful.

Paying someone to write and publish your Wikipedia page is something that must be considered very carefully. Most companies and people do not meet Wikipedia's inclusion requirements, so any effort to create a Wikipedia page is likely to be denied, or removed. For the handful of companies and people who do qualify, identifying a reputable, knowledgeable Wikipedia consultant is very difficult. Anyone who has tried searching for Wikipedia help on the web is familiar with the deluge of cookie-cutter websites offering guarantees and discounts and immediate results. Most of these are scams, and you should stay far away. Next, some Wikipedia page creation agencies cut corners by trying to evade Wikipedia's rules for paid editing. They may be successful in the short term, but you are always at risk of being found out. Finally, there is a very small number of professional, transparent, and helpful consultants offering page creation services whose work benefits the customer as well as Wikipedia overall.

Costs for Wikipedia work vary, and the old saying "you get what you pay for" is definitely true. How you go about this can be the difference between success and failure. Disreputable Wikipedia editing companies and freelancers on websites like Fiverr may charge only a few hundred dollars to create a page, and they may post a low-quality Wikipedia page that will likely be removed or flagged by Wikipedia editors. Sophisticated scammers are worse—some will charge thousands, as much as they can get away with, without actually following through, because they never intended to. A reputable, knowledgeable Wikipedia consultant or agency offering page creation services can cost multiple thousands of dollars for even a small project, and significantly more if the scope of the project involves an effort to completely rewrite a single Wikipedia page or improve a topic across multiple pages.

Wikipedia is a very difficult platform on which to promote a product, company, or individual. As an encyclopedia, Wikipedia will only allow the creation of pages about subjects that meet its inclusion requirements, and will reject or delete pages that do not. Unlike traditional social media platforms like Instagram and TikTok, Wikipedia is a non-profit educational organization, not a for-profit company, and discourages marketing activities. Wikipedia editors are volunteers who are very protective of Wikipedia as a resource, and will respond negatively if they believe an outside influence is manipulating pages on Wikipedia. In order to be certain that you are presenting Wikipedia-appropriate content, using Wikipedia-appropriate sources, and following the site's rules of engagement for outsiders, hiring an experienced, reputable service, consultant or agency is the best way to be successful in creating a Wikipedia page and avoid having your page denied, removed or flagged.

Most websites advertising Wikipedia page creation services are scams and should be avoided. The harder the sell and the more guarantees, the faster you should run away. Among the handful of reputable consultants, Beutler Ink is the oldest and most successful agencies offering Wikipedia page creation for companies and people. Beutler Ink was the first agency to develop a reputable Wikipedia consulting service, beginning in 2010. We have been the pre-eminent agency in this field ever since, delivering results for hundreds of clients and also playing a key role in helping the field of public relations understand Wikipedia better. All of our team members are full-time employees, and together we have more than 50 years combined experience on Wikipedia. Wikipedia's rules are unforgiving, and its editors are very skeptical of outside interests. Therefore, successful Wikipedia work is very much execution-dependent. Who you hire is very important: anyone can say that they do good work, but no one has our track record.

The first step in working with Beutler Ink is to send us an email at hello@beutlerink.com with an outline of your goals on Wikipedia. A Beutler Ink team member will be in touch to set up a meeting where we can explain more about how we work, and discuss your project goals. If we agree that the project is a good fit, we can prepare a full proposal for your consideration.