Let's Talk PR & More Show | Bill Beutler on Wikipedia
In the latest episode of Let's Talk PR & More, Bill Beutler joins Sherry Goldman to discuss Wikipedia's growing role as a key information source for AI. They cover how Wikipedia works, the ethics of contributing information, and why AI systems rely on it.
Kortex Media | Why Wikipedia is Your #1 Tool for AI Visibility and Credibility
In this episode of The Kortex Media Podcast, Bill Beutler joins host Korson Schmidt to discuss pioneering ethical Wikipedia strategies and the evolving landscape of digital notability.
Artifical Insights | Who Decides What AI Knows? Wikipedia, Sources, and Trust
In this episode of the Artifical Insights podcast, Bill Beutler discusses why Wikipedia has become an essential resource for modern AI, and how its rules, sourcing standards, and volunteer model shape what machines (and people) trust as fact.
Changelog | The Inner Workings of Wikipedia
In this episode of the Changelog podcast, Bill Beutler joins hosts Adam Stacoviak and Jerod Santo for a deep dive into the world of Wikipedia. They explore the site’s official (and not so official) rules, what makes an edit survive or disappear, and how AI tools may help or threaten the platform.
My Way or The AI Way | How Wikipedia Works And Why It Still Matters
Bill Beutler sits down with the My Way or the AI Way podcast to unpack how Wikipedia actually works, how it influences AI models, and what business owners and individuals should know if they want to build a legitimate presence on the platform.
Fuse | Wikipedia’s Crucial Role in the Digital Age
Drawing on Beutler Ink’s expertise in helping organizations manage credibility and information online, Bill discusses the complex relationship between PR and open-source platforms, and the critical role Wikipedia plays in the age of artificial intelligence.
More 2 Marketing | How Brands Can be Successful on Wikipedia
On this episode of the More 2 Marketing podcast, Bill Beutler sits down with Susan Walsh to discuss the importance of having a Wikipedia presence in establishing legitimacy and credibility for your business.
Marketing Spark | Why Wikipedia Could Make (or Break) Your Brand in the Age of AI
On this episode of the Marketing Spark podcast, Bill explains why brands can’t afford to ignore the platform that powers both Google search and AI tools like ChatGPT, and how companies can ethically and effectively manage their presence.
AI Rabbit Holes | Did AI Kill Wikipedia?
Did AI kill Wikipedia? In this episode of AI Rabbit Holes, Bill Beutler talks with Ryan Doser about how brands can use Wikipedia as a powerful trust signal in the age of AI and zero-click search.
Digital Dominance | Wikipedia, Reputation, and the Rise of AI
Bill Beutler joins Jeff Fulkerson on the Digital Dominance podcast to discuss the significance of Wikipedia for brands, particularly in the context of SEO and reputation management.
School for Startups | Wikipedia
Joshua Leach, a Wikipedia Strategist here at Beutler Ink, talks to Schools for Startups Radio all about one of the most influential—and misunderstood—platforms on the web: Wikipedia.
In Clear Focus | Wikipedia Strategy for Brands
William Beutler explains why brands must approach Wikipedia ethically, how to navigate its guidelines, and best practices for managing a company’s presence.
ClearBrand | How To Get Links On Wikipedia
In this episode Bill Beutler sits down with Alexander of ClearBrand to discuss how to get links on Wikipedia and what it takes to get your own article.
Keep Optimising | Using Wikipedia to Build Your Brand
Bill Beutler talks to the Keep Optimising marketing podcast about how brands can get a page on Wikipedia and improve their Wikipedia presence.
The Rest is… PR | Working With Wikipedia
This week on The Rest is… PR podcast, Bill discusses the complexities of posting and editing on Wikipedia, and talks about some recent controversies on the platform.