Feel the need for speed? The gavel came down quickly for the Wikimedia Foundation in the British courts, and speedy deletion is now an option for draft articles filled with "AI slop".

AI chatbots lean heavily on two surprisingly similar—but fundamentally different—corners of the internet. One prizes authority, the other authenticity. Together, they’re reshaping how brands appear in AI-driven answers.

Copyright or copywrong? Tesla tries to take down its logo images while German researchers raise flags about accuracy.

Did AI kill Wikipedia? In this episode of AI Rabbit Holes, Bill Beutler talks with Ryan Doser about how brands can use Wikipedia as a powerful trust signal in the age of AI and zero-click search.

Bill Beutler joins Jeff Fulkerson on the Digital Dominance podcast to discuss the significance of Wikipedia for brands, particularly in the context of SEO and reputation management.

Joshua Leach, a Wikipedia Strategist here at Beutler Ink, talks to Schools for Startups Radio all about one of the most influential—and misunderstood—platforms on the web: Wikipedia.

AEO, GEO and LLMO, oh my! Wikipedia is secretly at the center of a new marketing discipline. Plus, how Wikipedia editors reacted to a Wikimedia Foundation experiment with AI summaries.

Explaining the rules, correcting the myths, and showing how to engage with integrity on Wikipedia is a core part of what we do. That’s why we created the Wiki Resource Library—a place to share what we know, provide practical answers, and make this complex platform a little more comprehensible. 

Wikipedia has an up and down month in the international court system, Congress and the Trump admin question its inner workings, all the while its parent organization is on the hunt for new leadership.

Thanks to everyone who joined the recent PRSA NCC session on Managing Wikipedia the Right Way. Here are some resources to build on what you learned.

Wikipedia articles are built on the news reports, studies, and books that others have produced, all distilled into a freely accessible encyclopedia. But how do editors decide which sources to include and which to leave on the cutting room floor? 

The Wikimedia Foundation and Asian News International lawsuit continues to play out in court, but the latest verdict is clear: Wikipedia must remove the "defamatory" description of ANI.

Governments and media figures alike have often been at odds with Wikipedia in recent months. The latest chapter involves a 17th Century king, an irate businessman, and the Stonehenge of data centers.

William Beutler explains why brands must approach Wikipedia ethically, how to navigate its guidelines, and best practices for managing a company’s presence.

Wikipedia is once again a target in the culture wars, accused of bias for enforcing its reliability standards. Meanwhile, Wikimedia is introducing new measures to protect editors from harassment.